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Behavioural science

How music works

All’s well that end’s well: the peak-end rule

Think back on the last concert you went to, and you’ll likely only remember a few moments—probably something from the middle and the very end— in detail due to a cognitive bias called the peak-end rule. But the act of listening to music is such a profound in-the-moment sensory and Read more…

By admin, 1 year22 February 2024 ago
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